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[VIP DOWNLOAD] Dave Rekuc (CXL) – Ecommerce Forecasting

Dave Rekuc (CXL) – Ecommerce Forecasting

What You Get:

  • The leaky customer bucket and why it matters for projections
  • Projecting with percentiles
  • Overview of creating a customer cohort-based forecast
  • Creating your new customer revenue projection
  • Active customer file metrics
  • Recently acquired customer repeat rates
  • Finalizing monthly inputs
  • Review and refine your forecast
  • Creating faster and easier weekly projections
  • Weekly forecasting feedback loop

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About The Author

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