Here’s What’s Included:

The Client Acquisition Course is a comprehensive program designed to help freelancers and agency owners master the art of consistently landing high-paying clients. It includes over 120 written and video lessons covering topics such as cold email outreach, cold DMs, lead magnets, social media marketing, and more. You’ll also get access to proven frameworks, expert-led masterclasses, and bonus content.

Contents:

Course Introduction [START HERE]

Welcome + Course Outline

Core Cold Email Lessons

What Are Cold Emails and Why Are They Effective?

Cold Email Deliverability 101

​​Configuring your SPF, DKIM, and DMARC Records

IP Address & Domain Warm Up

Validate & Scrub Your Contact Data

Understand and Comply with Email Rules & Regulations

Domain Forwarding -> Website

Building Your Cold Email Script Formula

Example Cold Emails + the Underlying Principles as to Why They Worked

Personalized vs Automated Predictable Acquisition System

Testing Scripts & Offers – Starting with the Basics

What Are Follow-Ups & Why Do They Matter?

Different Types & Ways of Following Up

Prospecting Overview + Choosing an Ideal Customer Profile

Manual Prospecting vs. Bulk Scraping

How to Manually Vet & Qualify Prospects

Finding the Decision Maker’s Contact Info & Social Media Account
A Lead Sheet for You to Use (3 mins – 6.97 MB)

More Cold Email Lessons

Cold Email Marketing [CHASE]

Cold Email [CHASE] – (12 mins – 73.5 MB)

An Interesting Business You Could Start Leveraging Cold Email [CHASE] – (7 mins – 21.4 MB)

Find Your Ideal Clients in Your Spam Folder [CHASE] – (4 mins – 17 MB)

The Perfect Cold Email Structure: What Should You Include? [QUICKMAIL]

The Anatomy of a Banger Cold Email [MASON]

Is Cold Email Legal? All Laws Explained [QUICKMAIL]

Reviewing Real Cold Emails I’ve Received

Quick Overview of the Videos Titled “Reviewing a Cold Email I Received”

Reviewing a Cold Email I Received #1 [CHASE]

Reviewing a Cold Email I Received #2 [CHASE]

Reviewing a Cold Email I Received #3 [CHASE]

Reviewing a Cold Email I Received #4 [CHASE]

Reviewing a Cold Email I Received #5 [CHASE]

Reviewing a Cold Email I Received #6 [CHASE]

Real Cold Email Examples From The Community

Email Copywriter Pitching Himself via Cold Email

Funnel Builder Pitching Herself via Cold Email

TikTok Shop Agency Owner Pitching Himself via a Genius Cold Email Strategy

Core Cold DM Lessons

What Are Cold DMs and Why Do They Work?

Setting up Your Social Media Profile

How to Approach Cold DMs & Move the Sales Process Along

Building Your DM Script Formula

Example DMs + the Underlying Principles for Why They Worked

More Cold DM Lessons

How I Would Improve This Instagram DM Exchange [CHASE]

A Cold DM I Received From Steven Baterina [CHASE]

A Series of Facebook Posts –> DMs –> a Closed Deal [CHASE]

How to Get More Clients From DMs [PRANAV]

Real Cold DMs & SMS Examples From The Community

Email Copywriter Pitching Himself via Instagram DMs

Pitching Email Copywriting Services to Automated SMS Messages

Email Marketer Pitching Himself via Instagram DMs

(Another) Email Marketer Pitching Himself via Instagram DMs

Lead Magnet Funnel

What is a Lead Magnet Funnel?

How to Come up With Different Types of Lead Magnets

How to Promote Your Lead Magnet

How to Deliver Your Lead Magnet

A/B Testing Landing Page Elements to Increase Opt-Ins

Converting Leads into Customers

Social Media Growth (& More)

How to Create Authority in Your Space [CHASE]

Twitter Growth [CHASE]

How Email and Social Pair Together to Create Explosive Results [CHASE]

Lessons on Social Proof and Optics [CHASE]

Get in Front of Your ICP with Social Comments [CHASE]

Everything Bo Shaffer Learned From Scaling Her Copywriting Business to $74,000 per Month

Course Outline: The Process of Getting a Client (A-Z)

How to Get a Domain And Set Up a Professional Email

Prospecting 101

How to Find Info Product Clients

How to Find Ecommerce Clients

General Cold Email Principles

How to Write A Cold Email

Sending Cold DMs at Scale

Writing Automated Cold Emails

How to Hyper-Personalize Your Cold Emails

The Hybrid Method of Sending Cold Emails

Cold Email KPIs (Understanding Them) + Scenarios

Follow up Sequence/Scenarios/Objections

How to Become Valuable/Skill Stacking/Deal Structures

How To Figure Out What To Pitch/Assessing Funnels/Pitching

Building Out Your Scope/Proposal

Onboarding Your Client

Things You Can Upsell + A Little Bit of Mindset

Twitter DMs Masterclass by Alex Penunuri

Quick Video of Chase Introducing Alex’s Section

Introduction to Cold Twitter DM’s & Alex Penunuri

Why You Should Care about Twitter DMs

How to Properly Prepare Your Twitter Account

2 Types of Twitter DM Strategies + OFFER

How to Think through Script Writing

Implementation (THE HOW)

Enhancing the Implementation

How to Carry a Conversation

The Modern BDR Course by Logan Kennedy

Quick Video of Chase Introducing Logan’s Section

Intro: What a Remote BDR Is

Everything You Need to Know about Being a Remote BDR

The BDR Tech Stack

Establishing Your ICP

Formulating Your Offer

The Exact Offer Logan’s Running

Cold Email Masterclass

Purchasing a Domain + First Email Inbox

How to Add a Secondary Email Account for a Specific Domain

Setting up DMARC for an Email Inbox

How to Setup DKIM Records

How to Setup Domain Forwarding for Your Subdomain

How to Enable IMAP

Adding Your Email Account to Instantly

Adding Custom Tracking to a New Email Account Inside Instantly

The Principles of Cold Email Copywriting

Cold Email Subject Lines

Cold Email Preview Text

AI Personalization

Copywriting Masterclass

How to Scrape Leads Inside Apollo

Importing Your Leads List to Instantly

Warm Calling Masterclass

Cold DM Mastery by Apollo Martz

Quick Video of Chase Introducing Apollo’s Section

This 12-Word Message Gets 70% Rate Opening (based on 250k+ Cold DM’s)

The Anatomy of Cold DM’s & How To Get Your DM’s Opened

The Thread Along Method

Helpful Documents and Resources

High-Level Email Audit Template

Mutual Non-Disclosure Agreement Template

Email Marketing Services Agreement

Bonus

How to Land Clients with Your Social Media Profile on Autopilot from Stella Blomfield

How to Get Tons of Clients from Leo Moore

Must Know Outreach Strategies from Carlo Bellati

From Prospect to Close from Ben Zettler

How to Expand Scope With Clients So You Both Make More Money from Simon John Phillips

Clay for Agencies, Creators & Freelancers from Zachary Hamed

Market Research Strategy by Charles Gaudet

How to Get Inbound Clients as a Copywriter by Mason Doerr

Sales Page

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